The wedding industry was booming in 2022 and the Wedding Report believes the surge will continue in 2023. They estimate there will be more than 2 million weddings this year. With March nearly over, the wedding season is in full swing. Prospective brides and grooms will be planning in full…
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As the world moves forward with the “new normal” post-pandemic, in-person events are back in full swing. There will be approximately three million professional events worldwide with the goal of engaging a variety of target audiences. Set yourself up for success by understanding the importance of event branding. Gain inspiration…
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Business Solutions General Marketing Tips Odds & Ends Promotion Ideas Vernon Cares
Branding a business as a company who wants to do good is on trend with how consumers are scrutinizing their purchases. Activism rates are at an all-time high. Companies need to put a considerable focus on making the world a better place. Building your brand is building your image. 81%…
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Business Solutions General Marketing Tips Odds & Ends Promotion Ideas Vernon Cares
(Original Post Updated 3.1.21) Would you be willing to pay a bit more if you knew someone or something was befitting from your purchase? Would you choose to purchase a product from a business that made regular charitable contributions over one that did not? Would you like to get your…
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Business Solutions Marketing Tips Odds & Ends Promotion Ideas
Tech gadgets are more popular in 2021 than ever. In 2020, the in-person (pre-Covid) CES Show, which focuses on the tech industry, was the largest trade show held in the United States. From AI capabilities to smart design, people want to feel like they’re more connected in nearly every…
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Late December is a crazy busy time for most of us. Between the holidays, home life and, this year, mitigating COVID-19 risk, it seems like there’s hardly enough time to address the year-end needs for your small business. Whether it’s tax preparation, evaluating the business, or dealing with employee issues…
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If you’re like most Americans (nearly 65% of the population), you make resolutions at the start of each year, with the hope that you can follow through on them. But in reality, few of us do. Personally, I love the idea of a new and improved me, but I can…
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Business Solutions General Marketing Tips Odds & Ends Promotion Ideas
You’ve tried blogging, creating video content, and connecting with potential customers on social media. You’ve also gone the more traditional route with local print advertising and various sponsorships. Yet while those methods are important components of your overall advertising strategy, they are certainly not the only ways to spread…
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Business Solutions General Marketing Tips Odds & Ends Promotion Ideas
Since the 1850s companies have been giving away products with the purchase of a specific item. Some gifts were relevant, like Marlboro giving away ashtrays, while others seemed a little less applicable. I distinctly remember getting a free set of Pyrex bowls – with lids! – for opening my…
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