Using promotional products as a retail company can be a game-changer for your brand, offering a range of benefits beyond traditional advertising. Incorporating promo into your marketing strategy elevates your brand’s visibility and builds stronger customer relationships, driving sales and fostering long-term growth for your retail business. Make the right…
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Gifting during the holidays is a crucial marketing strategy that helps businesses show appreciation to both their team and customers. These thoughtful gestures go beyond mere tradition; they foster stronger relationships, enhance brand loyalty and build goodwill. Promotional products are the perfect way to give unique holiday gifts this season.…
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Promotional products are a great fit in the automotive industry. There are useful, practical items that you can put your business’ logo on that will keep it front and center for customers. Promo is an effective marketing tool that should not be overlooked. According to a recent ASI survey, 70%…
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Custom-branded drinkware is a staple in the promotional product industry. The options are nearly endless and can fit any company’s needs. Drinkware has an undeniable staying power with its recipient. According to ASI’s most recent advertising study, 63% of consumers would keep and use promo drinkware for 1 year or…
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Summertime wouldn’t be the same without the annual state fair. It is an event that brings people with all interests together in one place. To quote Rodgers and Hammerstein’s “Our state fair is the best state fair,” it’s also the perfect opportunity to get your brand in front of a…
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Outdoor recreation is booming. It is a great way to connect with nature and get some fresh air and exercise. The economic contribution from this segment increased nearly 5% from 2021 to 2022 and those numbers remain strong. Outdoor recreation is an important part of the U.S. economy, providing many…
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Sunglasses are a favorite fashion accessory. The right shades can make or break an outfit. They have been a staple in the modern world since Sam Foster began selling them by the masses in 1929. Branded sunglasses are a great way to promote your business while also promoting fun. They…
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American-made products always have an added appeal when marketing your products in the United States. With events on the horizon like the Fourth of July and the 2024 Olympics, USA-made merch provides the perfect opportunity to display your patriotic pride. According to the 2023 ASI Ad Impressions Study, 54% of…
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School may be out for the summer but it’s never too early to start mapping out ideas for back-to-school merch. The back-to-school season offers a prime opportunity for local businesses to connect with their community and increase brand visibility through promotional products. By choosing items that are useful, appealing and…
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