Dogs are the most sought-after pets for most households worldwide. The adage “man’s best friend” didn’t appear out of thin air. Any chosen pet is…
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Let your brand speak clearly about its benefits and innovation. Differentiate clearly to your target customer. Your promo items are more than just a pen or mug - they represent a connection that your brand makes with it’s audience. Let’s explore the world of marketing and promotion together.
If there were a moment tailor-made for branded merch, this is it. America’s 250th birthday is right around the corner, and it is shaping up…
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NEWTON — The Vernon Company, a Counselor Top 40 distributor in the promo products industry, has been recognized as a 2026 Counselor Best Place to Work,…
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FIFA World Cup fuels global surge in branded merch
Every four years, the FIFA World Cup doesn’t just bring the world together for soccer. It creates a tidal wave of opportunity for the promo…
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There’s a big difference between checking the box and actually making people feel seen. If you have spent any time around healthcare teams, you already…
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Buying American-Made products has become a point of pride for many businesses in the U.S. The promotional products industry is ready to meet that demand…
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The best kind of promo doesn’t sit on a desk collecting dust. It gets tossed in the truck, packed in a duffel and put through…
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Golf promo has been a staple in the promotional products industry for decades, and for good reason. Golf brings people together for networking, business relationships…
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Today’s workforce spans more generations than ever before. That means brands have to be more intentional with their promo picks. A recent PPAI consumer study…
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