In the promo industry, we often talk about the long-term impact of a well-designed promotional product — but today, I want to share a more personal perspective. These are real-life examples from my own promo journey that prove just how long-lasting and meaningful great promo can be. Companies that utilize…
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In today's dynamic market, American-made promotional products are gaining traction among businesses aiming to align their branding with values like quality, sustainability and national pride. Recent economic shifts have spotlighted the advantages of sourcing products domestically. New tariffs on imported steel, aluminum and apparel have prompted businesses to reconsider their…
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When it comes to promo products that make an impact, golf swag is a hole-in-one. Whether you’re sponsoring a charity tournament, hosting a corporate golf day or just looking for a creative way to get your brand noticed, golf-related giveaways are a surefire way to win over clients, employees and…
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When considering what promotional product fits your brand, never overlook the almighty pen. Pens are unmatched in their versatility and practicality. A promotional writing instrument garners thousands of impressions over its lifetime. A 2023 study by ASI found that 30% of consumers who received a logoed writing instrument are more…
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Eco-Friendly General Marketing Tips Odds & Ends Promotion Ideas
Sustainability remains a leading topic in the promotional product world. If you aren’t talking about it, you will quickly fall behind the trend. Last year, we explored the benefits of making more eco-friendly choices when choosing your merch. The conversation has continued to get louder as more companies make it…
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Women Equality Day marks the victory of the suffrage movement More candidates are announcing their bids for a run for the White House in 2024. It is important to remember the historical significance of the right to vote. Aug. 26 is celebrated as Women’s Equality Day because it marks the…
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As the world moves forward with the “new normal” post-pandemic, in-person events are back in full swing. There will be approximately three million professional events worldwide with the goal of engaging a variety of target audiences. Set yourself up for success by understanding the importance of event branding. Gain inspiration…
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Well-known brands are popular in the retail world for their innovative concepts and their ability to predict what the customer wants even before they do. Consumers look for these brands to bring them the best quality, style, and function, which is ideal when trying to decide on your next…
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Business Solutions General Marketing Tips Odds & Ends Promotion Ideas
It's officially been fall for a week, and many of us have already pulled out our sweaters and bought a PSL from our favorite coffee shop (that's pumpkin spice latte for you non-coffee drinkers). And though we're told that cooler temperatures will be here soon, for so many places around…
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