From bags and t-shirts to pens and notepads, promotional items play a key role in generating buzz for your brand that lasts long after an event has ended. What’s the secret for selecting memorable giveaways that will provide maximum impact and brand recognition? Here are five tips for making your promotional…
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With record-breaking temps across the country and the relaxed, laid-back attitude of summer in full swing, it’s hard to believe the next school year is just around the corner. But it is – and so it’s time to start preparing with classroom supplies, fundraising ideas and school spirit boosters. Promotional…
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Do you remember the last time you went somewhere and didn’t see at least one person wearing a cap? Have you been to a sporting event, golf course, mall, grocery store, park, or anywhere recently and not seen someone in a cap? It's hard to recall isn't it? That’s because people…
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What is it they say? They say you're unique, creative and different. Isn't that how you want your business to be perceived - not just like everyone else doing what you do? If you want a one-of-a-kind promotion that makes you stand out from the crowd, a custom calendar is as close…
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Everyone has experienced a major appliance failure or a car breaking down and in most cases there are often telltale signs that something is wrong. The same logic can be applied to your promotional products. There are signs that things aren't working and that it may be time to change…
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Consumers are beginning to look to other consumers - not companies - for information when making purchasing decisions. Word of mouth generates twice as many sales as paid advertising, and social media networks let customers make their opinions and recommendations known. Influencer marketing focuses on specific individuals rather than an…
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For every business, event branding can be an effective way of pitching ideas to potential clients. It's a smart way to connect and remind people about your business. Whether it's your invite, the buzz around the event, giveaways or your setup. It's about marketing your business, creating a memorable experience…
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Even in the fast-paced tech world, a new addition to the family is a reason to slow down and celebrate! LinkedIn recently worked with Nicole Van Vleck, their Vernon account executive, on a special project perfect for any family welcoming a new bundle of joy. The gift was well thought…
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It costs less to sell to existing customers than it does to sell to prospects. This marketing adage holds true when you stop to think about it. Good experiences with your brand lead to greater customer loyalty. Greater customer loyalty leads to increased sales. Here are six ways to build…
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