As one of the top-selling promo product categories, it would seem that most people already know that incorporating apparel into your promotions is an effective way to get your message across. From trendy new products to high-tech gadgets to tried-and-true merchandise like caps and t-shirts, no doubt there is an…
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Business Solutions General Marketing Tips Odds & Ends Promotion Ideas
For most of us, summer and fall seasons are the perfect times for outdoor gatherings, reunions, and sports. Of course, with COVID-19 making us continually aware of safety concerns and the need for social distancing, much of our group activity has been curtailed or canceled altogether. But that doesn't mean…
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Business Solutions General Marketing Tips Odds & Ends Promotion Ideas
If you’re struggling in today’s difficult business climate with how to keep the marketshare you have and possibly grow your client base, you are certainly not alone. It can be overwhelming to worry about marketing yourself while you are simply trying to keep the business doors open. In response, what…
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Business Solutions General Marketing Tips Odds & Ends Promotion Ideas
“Going green” isn’t just the in-thing to do for the environment, it’s also the right thing to do for your business. Nearly 70% of consumers in the US and Canada think it is important that a brand is sustainable or eco-friendly, according to a study conducted by the National Retail…
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NEWTON, IA—The Vernon Company has been named one of the 2020 Top 40 Distributors in the promotional products industry by the Advertising Specialty Institute’s (ASI) Counselor magazine. With a 5-year annual average growth rate of 4%, Vernon is 27th on the annual list of top-ranking industry organizations. “We are…
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Business Solutions General Marketing Tips Odds & Ends Promotion Ideas
While July and August can bring sunshine and ice cream, your business may be experiencing the dog days of summer. This means that it’s time to start thinking of creative promotions you can utilize to grow your business throughout the year. Consistent marketing makes a difference Give customers new reasons…
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Business Solutions General Marketing Tips Odds & Ends Promotion Ideas Vernon Cares
With so much uncertainty surrounding the coronavirus and how it will affect all of us longterm, many of us are still holed up in our houses, apartments, and condos trying to keep our sanity and not become complete couch potatoes. (Side note: I wonder if there's a phrase for gaining…
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Now, more than ever, businesses are having to find unique, creative ways to keep their company or brand name in front of customers and prospects to remind them that they're still around, ready and willing to accept their business. Of course, this isn't unusual. But it seems that they're having…
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Business Solutions General Marketing Tips Promotion Ideas
1. Promotional products generate 88% recall on the brand and advertiser. 2. The use of promotional products increases positive impressions of a brand by 84%! 3. Promotional products create a positive impact on your brand image. 4. 58% of recipients keep a promotional product from 1 to 4 years or…
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