Real estate agents and promo are a logical partnership. Realtors are almost expected to have swag with their name and company name on it. Small items like pens and chip clips are natural items to introduce yourself. People keep these items and make them think of you during their hunt for the perfect house. 

The spring home-buying season is fast approaching, but the current market leaves several question marks if this is the right time to leap into homeownership. High home prices and mortgage rates make potential buyers hesitant to take the next steps. 

As realtors, putting your best foot forward is important to help assuage those fears. This can be done with thoughtful merch items to give away at open houses and after the deal has been inked. Here are our top 10 picks for real estate promo to stand out from the crowd.

Welcome Home 

1. House Keychain – The most obvious promotional product to choose is a themed keychain to hand to the home buyer after closing papers are signed. This keychain serves as a reminder of the special day and can become a cherished keepsake. It is also a great way to showcase your brand and create a positive impression.

2. Paper Folder – The closing process involves a fair amount of paperwork. A folder to help organize all of those important documents is a great place to put your information. These would make great open house giveaways as people explore their options. Even if they leave the event still looking for their dream home, your information can go with them as they continue their search. 

3. Coaster Set – As people move into their new space, leave a positive reminder of your role in the process with a quality coaster set. Coaster sets are a practical gift that can be used every day and serve as a reminder of the positive impact you had in the process. It’s a great way to show your appreciation for their time and effort.

4. Cooking Apron – The kitchen is the centerpiece of the home. A cotton apron would make a great piece for homeowners as they settle into their new surroundings. They can think of how you helped them whenever they don the apron to prepare a delicious meal.

5. Soy Candle – Help make a house feel like a home with a lovely candle to say “Welcome home.” Everyone needs a candle to display in their house. What better way to show off your brand than by leaving a gift with your happy clients?

Statement Swag

1. Tumbler Gift Set – If your clients have successfully sold their house or you help someone find their perfect home, that doesn’t mean your connection needs to be at an end. Make a point to send a thank-you gift like this tumbler set to your clients. This could mean they will come to you if they have future needs. Better yet, they could potentially recommend you to other potential clients. 

2. Charcuterie Board – Make a splash at an open house with a charcuterie spread displayed on a custom cutting board. Let your seller clients and potential buyers know your commitment to making the house look its best and provide a tasty treat in the process. 

3. Wine Rack – Stage a house with a beautiful wine rack to make the space attractive to buyers. Then leave it in the house as a bonus to choosing your listing. It’s a unique and thoughtful item that will leave a positive opinion in their minds. 

4. Chenille Blanket – People want to be warm and cozy in their surroundings. A blanket is a perfect addition to their new home. Any client would be happy to receive this as a gift after the deal is done. It’s also a nice touch to add to any staging for an open house to add your brand to the surroundings as people check out the house. 

5. Quarter Zip Fleece – Looking your best can also leave a lasting impression on potential clients. Make sure all the agents at your company are promoting your brand with the right branded apparel. 

Find more merch options in the Real Estate Picks collection online or contact one of Vernon’s team members for help on your promotional products journey.