The promotional product world has had to closely examine the quality of branded products they choose as the world focuses more on eco-friendly choices. Sustainability is defined as meeting our own needs without compromising the ability of future generations to meet their own needs. Only 40% of the waste in…
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Business Solutions General Marketing Tips Odds & Ends Promotion Ideas Vernon Cares
Branding a business as a company who wants to do good is on trend with how consumers are scrutinizing their purchases. Activism rates are at an all-time high. Companies need to put a considerable focus on making the world a better place. Building your brand is building your image. 81%…
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Creative kitting projects are one of the fastest-growing trends today. What is kitting? Quite simply, “kitting” can be defined as, “filling orders by preassembling individual items into ready-to-ship kits instead of picking and packing those individual items”. What we know is that when done right, sending out kits is a fantastic…
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Business Solutions General Marketing Tips Odds & Ends Promotion Ideas Vernon Cares
(Original Post Updated 3.1.21) Would you be willing to pay a bit more if you knew someone or something was befitting from your purchase? Would you choose to purchase a product from a business that made regular charitable contributions over one that did not? Would you like to get your…
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Business Solutions Marketing Tips Odds & Ends Promotion Ideas
Tech gadgets are more popular in 2021 than ever. In 2020, the in-person (pre-Covid) CES Show, which focuses on the tech industry, was the largest trade show held in the United States. From AI capabilities to smart design, people want to feel like they’re more connected in nearly every…
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In recent years, the use of reusable or paper straws has spiked in the U.S. thanks to companies like Disney® - who conscientiously discontinued offering plastic straws to visitors in their theme parks - and retail outlets like coffee giant, Starbucks® who have been moving toward using only paper straws…
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Business Solutions General Marketing Tips Odds & Ends Promotion Ideas
Since the 1850s companies have been giving away products with the purchase of a specific item. Some gifts were relevant, like Marlboro giving away ashtrays, while others seemed a little less applicable. I distinctly remember getting a free set of Pyrex bowls – with lids! – for opening my…
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Business Solutions General Marketing Tips Promotion Ideas Vernon Cares
In today's uncertain times, it is more important than ever to show your customers that you appreciate their support and patronage. Here's are two major reasons why: 1. Your customers want to feel valued No one likes being in a one-way relationship - the kind where you’re the only one…
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Business Solutions Marketing Tips Odds & Ends Promotion Ideas
Great employers know that happy employees who feel valued and appreciated are the most productive and engaged employees. In fact, a study from Warwick University in the UK suggests that employees work more effectively, creatively, and collaboratively and are 12% more effective when they are happy. …
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