Color has a way of setting the mood before anyone reads a word. The right shade can make a product feel polished, cozy, energetic or effortlessly classic. When that color works across seasons, it can give your branded merch even more staying power. Every year, just as Pantone picks a…
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The holiday season is all about making people feel appreciated. Whether you’re thanking loyal customers, celebrating employees or showing your business partners some love, a thoughtful gift can go a long way. But the best holiday gifts don’t necessarily have to be big or extravagant. They’re the ones that fit…
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From the classroom to the campus, promo products have a place in education. Schools, colleges and universities can use branded merch to show school spirit, recognize staff, welcome new students and keep their brand visible long after an event ends. The right promo can do more than display a school…
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Sometimes the simplest promo products are the ones that stick around. Branded notebooks and journals give recipients a practical place to jot down ideas, keep track of to-dos or capture a thought before it gets away. And unlike a digital note that can disappear with a swipe, a good notebook…
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Nonprofit organizations play an integral role in raising funds and awareness for worthy causes. National Nonprofit Day is an important reminder to recognize the organizations making a difference in communities across the country. The organizations do a lot with the resources they have. That makes promo products, especially branded apparel,…
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Breast Cancer Awareness Month may be in October, but the most meaningful campaigns don’t happen overnight. Whether you’re organizing a fundraiser, supporting employees affected by breast cancer or simply looking to raise awareness in your community, planning gives you time to create an experience that people will remember. Promo products…
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Millions of Americans celebrate the tradition of game-day tailgating each year. Fans gather before kickoff to cheer on their favorite teams and kick off the festivities. For businesses, tailgates also present a unique opportunity to put branded merch to work. Promo products can help hosts create a more enjoyable experience…
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Big, bold marketing campaigns aren’t disappearing, but many brands are embracing a more refined approach. Quiet luxury has emerged as a leading trend, emphasizing quality, craftsmanship and understated style over flashy logos and attention-grabbing designs. The aesthetic continues trending in the retail world as consumers seek out timeless pieces with…
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Rain or shine, umbrellas have a way of staying within arm’s reach when people need them. That everyday usefulness makes them one of the most effective promo products available. In fact, ASI research found that 76% of consumers would be more likely to do business with an advertiser who gave…
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