Business Solutions General Marketing Tips Odds & Ends Promotion Ideas
“Going green” isn’t just the in-thing to do for the environment, it’s also the right thing to do for your business. Nearly 70% of consumers in the US and Canada think it is important that a brand is sustainable or eco-friendly, according to a study conducted by the National Retail…
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NEWTON, IA—The Vernon Company has been named one of the 2020 Top 40 Distributors in the promotional products industry by the Advertising Specialty Institute’s (ASI) Counselor magazine. With a 5-year annual average growth rate of 4%, Vernon is 27th on the annual list of top-ranking industry organizations. “We are…
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Many businesses today miss the opportunity to extend their brand beyond their walls. Whether you run a restaurant, bakery, or grocery store, there are a number of ways you can remind customers who you are and what your business represents. Business owners need to look at the business from top…
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General Marketing Tips Odds & Ends Promotion Ideas
Think fast! What color is the sky to every 5-year-old artist? Water? The ribbon we all hope to win? Every "It's a boy!" balloon in the gift shop? The Democratic National Convention? Elvis's suede shoes? You guessed it; we're not talking about something old, or something new, not something borrowed,…
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NEWTON, IA - The Vernon Company is pleased to announce the hiring of Kelli Denes as Director of Business Development. In this role, Kelli will be actively directing Vernon’s national recruiting efforts in addition to working with the Company’s top salespeople to strategically grow the business with major accounts and…
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Does your company have an interest in purchasing eco-friendly products? With a commitment to the values of sustainability, eco-friendly continue to be a growing niche for consumers. In 2015, a Nielsen study found that 66%of global consumers said they were willing to pay more for sustainable brands. This is up…
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Headwear has always been popular in the promotional products industry. Displaying your logo front and center, caps are a popular item that your customers want and will wear, giving your brand more impressions. With an average of 3,136 impressions during the lifetime of a cap, according to industry experts, it really…
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There are many, many different people out there selling promotional products. Some at the company you work for, others with competitors. There are also online companies that have removed the middle man, allowing customers to order straight from their website. With so many other options, it's important to remember that…
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