Promotional Products Work! Week is an industry-wide event dedicated to celebrating the power of promotional products and the value they create. This annual event serves as a cornerstone for recognizing the importance of working with promotional professionals while creating awareness for promotional products as a powerful and effective advertising…
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A picture is worth a thousand words; but could it also be worth a thousand likes? What about a thousand sales? Not long ago first impressions were made by a friendly phone call or a personal visit complete with a smile and a handshake. But today, first impressions are…
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April is Celebrate Diversity Month, which was started in 2004 to recognize and honor the diversity surrounding us. It’s an annual reminder to take a look around and appreciate not just the differences in our skin tones, hair color, and cultures; but in our likes and dislikes, our passions,…
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General Marketing Tips Promotion Ideas
Although business cards are the perfect tangible item to gift your clients at a meet and greet or convention, your email signature is the perfect non-tangible item to make available to your clients 24 hours a day! So many of us are guilty of writing "valuable" information on a piece…
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Business Solutions General Marketing Tips News Releases Odds & Ends Promotion Ideas
NEWTON, IA - The Vernon Company is pleased to announce that it recently hired Jack Miller as its Western Region Sales Manager and Pat Patton as its Eastern Region Sales Manager. While integrated into the sales management team, both Miller and Patton work with Vernon’s top account executives and help…
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Business Solutions General Marketing Tips Odds & Ends Promotion Ideas
Consumers make subconscious decisions about products and brands based on color, so be sure you are making conscious color decisions on behalf of your business. Did you give your brand a personality when you gave it a color? In the same way that a parent names a child, companies name…
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PANTONE 16-1546 Living Coral emits the desired, familiar, and energizing aspects of color found in nature. In its glorious, yet unfortunately more elusive, display beneath the sea, this vivifying and effervescent color mesmerizes the eye and mind. Lying at the center of our naturally vivid and chromatic ecosystem, PANTONE Living…
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Goal-setting is important for every company or organization in every stage of business, regardless of size. If you are not setting goals for yourself, your company and your employees (if you have them), it is easy to become stagnant in your business, and stagnancy is often the beginning stage of…
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General Marketing Tips News Releases Odds & Ends Promotion Ideas
51 Vernon employees packaged 21,168 meals in just 1.75 hours this holiday season to help in the fight against hunger. Meals from the Heartland is a nonprofit organization made up of volunteers from businesses, schools, churches, community organizations and beyond who package meals for delivery to malnourished people in Iowa,…
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