In recent years, the use of reusable or paper straws has spiked in the U.S. thanks to companies like Disney® - who conscientiously discontinued offering plastic straws to visitors in their theme parks - and retail outlets like coffee giant, Starbucks® who have been moving toward using only paper straws…
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Business Solutions General Marketing Tips Promotion Ideas
Virtual trade shows have come a long way in the past five years. Due, in part, to COVID-19 restrictions and health concerns, taking what was previously an in-person event and transitioning to a virtual one is more widely accepted today. With enhanced marketing tools and promotional tools, virtual trade show…
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Late December is a crazy busy time for most of us. Between the holidays, home life and, this year, mitigating COVID-19 risk, it seems like there’s hardly enough time to address the year-end needs for your small business. Whether it’s tax preparation, evaluating the business, or dealing with employee issues…
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Put on your creative “thinking cap” for your next promotion, incentive, or giveaway event and take a look at the extensive headwear collection available from Vernon. With nearly limitless options from basic to completely custom to everything in-between, our selection of caps, beanies, visors, and more are sure to be…
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The golden rule of social media: It's about them, not about you. In a very broad sense, all content posted on social media can be viewed as either talking about yourself or sharing information that benefits others. To be a winner in the long term you need to be the…
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Business Solutions General Marketing Tips Odds & Ends Promotion Ideas
You’ve tried blogging, creating video content, and connecting with potential customers on social media. You’ve also gone the more traditional route with local print advertising and various sponsorships. Yet while those methods are important components of your overall advertising strategy, they are certainly not the only ways to spread…
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Business Solutions General Marketing Tips Odds & Ends Promotion Ideas
Since the 1850s companies have been giving away products with the purchase of a specific item. Some gifts were relevant, like Marlboro giving away ashtrays, while others seemed a little less applicable. I distinctly remember getting a free set of Pyrex bowls – with lids! – for opening my…
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Business Solutions General Marketing Tips Promotion Ideas Vernon Cares
In today's uncertain times, it is more important than ever to show your customers that you appreciate their support and patronage. Here's are two major reasons why: 1. Your customers want to feel valued No one likes being in a one-way relationship - the kind where you’re the only one…
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Does your business have a solid brand? Do you know what customers and prospective customers think of your company or organization? Do you have a positive brand reputation? If you haven’t given your brand much thought lately, maybe it’s time to give your brand some love and attention. After all,…
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