J. Lohr Vineyards & Wines, based out of the California Central Coast, is dedicated to producing flavorful wines that are the finest examples of quality and flavor from their given appellations. They are committed to honesty, excellence and service, with a respect for their employees, suppliers, customers and the long-term health of the company and the environment.
So it’s no surprise when they approached Nicole Van Vleck, their Vernon account executive, looking for some great ideas to help launch a brand new promotion. The #YouKnowJLohr campaign is meant to replicate that feeling you get when a trusted friend recommends the perfect wine and gives you the inside scoop on the best wine.
The blanket, shown below, is just one piece of the project that Nicole helped J. Lohr Vineyards & Wines put together for #YouKnowJLohr, as they focus on their Chardonnay for the months of June, July and August.