Pantone’s announcement of its 2025 Color of the Year offers the potential to find different tones for your promotional product selection. Every year, Pantone sets the tone for trends across fashion, interior design and marketing. For 2025, Mocha Mousse will bring rich, warm and versatile shades of brown that evoke feelings of comfort, sophistication and timeless elegance.
“Underpinned by our desire for everyday pleasures, PANTONE 17-1230 Mocha Mousse expresses a level of thoughtful indulgence,” Pantone Color Institute Vice President Laurie Pressman said in the announcement. “Sophisticated and lush, yet at the same time an unpretentious classic, Mocha Mousse extends our perceptions of the browns from being humble and grounded to embrace aspirational and luxe.”
Leveraging this color in your promo strategy can make your brand feel contemporary and connected to broader design trends. Let’s explore how Mocha Mousse can enhance your marketing mix through five key product categories: bags, blankets, apparel, caps and drinkware.
1. Bags
Branded bags are a staple in promotional products, offering functionality and a broad reach. Mocha Mousse lends itself beautifully to a range of bag styles, from sturdy totes to durable duffle bags. This color’s earthy tone exudes reliability and sophistication, aligning with eco-conscious or premium brand values.
2. Blanket
Few things are as universally appreciated as a cozy blanket, especially in a warm, inviting hue like Mocha Mousse. This color feels cozy and neutral, appealing to diverse audiences. Choose an ever-soft mink throw blanket designed to cocoon you in luxurious warmth. An oversized fleece blanket makes an excellent gift or giveaway that reverses to a luxurious sherpa throw.
3. Apparel
Custom apparel is a great way to turn recipients into walking ambassadors for your brand. Mocha Mousse works across various clothing items, providing a modern yet neutral palette. A smooth unisex tri-blend tee is great for your marketing mix for employee swag or event merchandise. An elegant cardigan sweater with embroidered logos for corporate gifts is a great option. This tone pairs well with other colors, from classic black and white to bold jewel tones.
4. Caps
Caps are a versatile merch item that appeals to all ages and genders. The understated elegance of Mocha Mousse makes it an excellent choice for headwear. The color’s muted warmth fits both casual and upscale designs. Classic trucker caps with a deep brown tone as the primary color topped with a pop of vibrant stitching for the logo would make your brand stand out in the crowd. Knit beanies in a brown hue will make your brand feel cozy and comfortable.
5. Drinkware
Promotional drinkware is always a hit — it’s practical, reusable and great for keeping your brand top-of-mind. Mocha Mousse brings a modern touch to this category. The color aligns with the warm, inviting vibe of coffee, tea and other beverages. A 40 oz tumbler in the mocha family brings uniqueness to the popular item. A ceramic mug is a great fit for a rich brown tone, perfect for cozy branding.
Incorporating Mocha Mousse into your promo lineup ensures your brand feels fresh, modern and in tune with current trends. This versatile shade offers the perfect balance of sophistication and approachability, making it ideal for a wide range of products and audiences. By thoughtfully integrating Mocha Mousse into your marketing mix, you’re not just giving away items — you’re creating a cohesive brand story that resonates visually and emotionally.
Ready to refresh your promotional products with Mocha Mousse? Start today by visiting www.vernonpromotions.com or contacting a Vernon team member.