Archive for January, 2017

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Marketing Tips  Promotion Ideas

Caps Deliver Your Message

January 26th, 2017

Caps have all the elements of the perfect promotional vehicle for delivering your message. Increase brand awareness Deliver repeat exposure Long-lasting High perceived value Cost effective Here's proof of that. A study by the Advertising Specialty Institute showed that caps deliver real impressions: 53% of consumers who received a hat…

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Marketing Tips  Promotion Ideas

Stand Out At Trade Shows

January 20th, 2017

Participating in your industry's trade shows is an important piece of the marketing puzzle that can reap great return on investment for your company and brand. Especially when you think of that nature of a trade show - a concentrated gathering of people that are, by nature, there to learn…

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Marketing Tips  Promotion Ideas

Build Your Brand in 2017

January 17th, 2017

It’s a new year and perhaps it’s time for a new you - or at least a refreshed brand. From your logo to your tag line, branding can be a critical component to the success of your company or organization. Thinking about Nike without the “swoosh”, McDonald’s without the golden…

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Marketing Tips  Promotion Ideas

Be Memorable After the Trade Show

January 12th, 2017

Going into trade show season with a plan is key. You should carefully craft and implement your plan in an effort to get the most return on your investment. Consider two things when you look at product and make a decision about trade show giveaways. Where will these trade show…

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Marketing Tips  Promotion Ideas

4 Ways to Prepare For Your Next Trade Show

January 6th, 2017

Are you ready for your next trade show? Here are four ways to make sure you are prepared: 1) Make sure you have the right team of employees representing your company. You want to make sure you have motivated, experienced employees demonstrating your products and/or service. These employees may not…

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