Archive for May, 2014

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Marketing Tips  Promotion Ideas

Protecting Your Customers and Your Brand

May 30th, 2014

We promise to protect your brand as if it were our own!…That’s the pledge we’ve made to our customers. Product recalls have been abundant in recent years, and no industry is immune. Unsafe products are dangerous – to consumers and to the companies who distribute them. Many businesses have suffered…

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Promotion Ideas

Five Ways To Make Friday Fun

May 27th, 2014

We love Fridays! Of course it’s a relief to know that you have the next two days to take a break from work. It’s a day when you can let down your guard just a little and perhaps dress a little more casually. It’s a day when you have more…

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Promotion Ideas

Custom Caps Made Easy!

May 20th, 2014

Make your choices for each of the 9 steps and you're done! Select fabric. Note that different fabrics are offered in different colors; make sure you choose a fabric that offers the color selection you want. How many panels do you want the crown to have? A five panel cap…

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Promotion Ideas

Get Your Brand On…Their Wall or Desk!

May 12th, 2014

In today's fast-paced world of digital overload, smart phones and social marketing, people still rely on printed calendars to stay up to date. There is at least one printed calendar in 80% of all homes and businesses, according to a 2011 study by the Calendar Advertising Council and the Promotional Products Association International.…

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Marketing Tips  Promotion Ideas

A Brand Plan

May 6th, 2014

What are you doing when it comes to branding your own business? Branding strategy plays an important role in business growth. It’s the roadmap for how, where, when and to whom you are going to communicate your differentiated messaging. 1. Do you have enough brand-building money to afford multiple brands?…

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Marketing Tips  Promotion Ideas

The Effectiveness of Promotional Products

May 2nd, 2014

A study of American consumers shows that they love promotional products. For more than 200 years, these vehicles of promotion have integrated their way into daily life, serving not only as useful tools, but as powerful long-lasting advertising. In an effort to better understand this mutually beneficial relationship, a study…

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