The Different Shades of Green

 

Is Green Even the Right Color For Me? 

 

These days green is the new black. In fact, it has become this year's color of choice - and it's a color that looks good on everyone who dons it.  Companies and individuals alike are choosing to go green...not just because it's good for business, but because it's simply the right thing to do.

Green Facts

Americans throw away 25 trillion styrofoam cups every year.  Styrofoam is un-recyclable. You can't make it into new Styrofoam, and one cup takes 500 years to decompose.

More than 4 billion pounds of plastic water and beverage bottles are used in one year.  It takes a plastic water bottle 700 years before it starts to decompose. 

The average family of four tosses out approximately 1,500 plastic bags a year.  It can take up to 1,000 years for a plastic bag to break down in the environment.

Annually, nearly 3 billion batteries are used and then thrown away by American households.

 

The need for environmental preservation and the reduction of pollutants is fast becoming recognized as a fundamental necessity. Corporate social responsibility is high on the agenda and businesses are taking action on the sustainability of our environment by promoting green practices and purchasing products and materials that lessen the impact on it.  And as individuals, employees and customers have become extremely conscientious about the state of our environment and actively seek to support companies that are thought to be environmentally responsible. 

 

By taking small steps, just like changing your home to be greener, you can change your marketing and promotional programs to incorporate green practices and products.  Doing so has a beneficial impact on the environment and gives the positive effect of your company being socially responsible. 

 

Almost everyone benefits from the positive aspects of green marketing.  Even if your company isn't actively promoting the green philosophy on a corporate level, it’s hard to argue that we shouldn’t be doing what we can to improve our environment and minimize our impact on it.

 

Tips on how you can go green:

 

Going green with promotional products...

What green products are available?

Green comes in different shades...

A greener path for the future....