The end of summer is just around the corner, prompting many of us to squeeze in vacations before the kids head back to school. After a week at the relatives, the beach or a fabulous dream vacation, instead of feeling refreshed, do you dread being back at work? Are you…
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Archive for August, 2014
In today’s competitive world, there are many different beliefs about how to market a product or service. Regardless of approach, however, there are some core concepts that are found in every successful marketing program, effort and plan. Commitment: No matter what your product or service, a solid commitment to the…
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What kind of difference would it make to your company to get every one of your employees excited about solving problems, making recommendations, expressing their new ideas, and enjoying taking care of your customers? Every company today needs employees who are enthusiastic and who bring the very best of themselves…
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The Vernon Company has been named one of the 2014 Top 40 Distributors in the promotional products industry by the Advertising Specialty Institute’s (ASI) Counselor magazine. Vernon is 24th on the annual list of top-ranking industry organizations. “We’re very proud to be recognized as one of the leading firms in…
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Branding. You hear people talk about it a lot. But what, exactly, does branding mean? "A brand is the feel of your business card, the way the company’s phone is answered, the tone of a letter, the package that’s almost impossible to open, the receptionist at the corporate office who continues to chat with a…
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